During the recent run of Monogatari Season Two, the anime's story arcs were promoted with full page ads in Japan's largest newspaper, the Yomiuri Shimbun. Now, it's Sword Art Online's turn, with a color full page promoting the light novels, the April 24th release of PS Vita Game Hollow Fragment, the Extra Edition special, and the new anime adaptation coming in 2014 running in the paper.
Speaking of Extra Edition, a screen cap going are the Japanese anime blogs is suggesting that it might have been a little to hot for Korea...
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Scott Green is editor and reporter for anime and manga at geek entertainment site Ain't It Cool News. Follow him on Twitter at @aicnanime.
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